Last Thursday morning I conducted a two hour presentation~workshop at the Singapore Airlines Training Centre, the home of the world famous Singapore Girl where the newly recruited attendants are trained. When I had worked at ICUS eLearning I had led the design for some eLearning materials for Singapore Airlines. The online courses had covered areas such as ticketing procedures and cargo handling.
Staff of the SIA Training Centre
I worked with Line Yeo, an instructional designer and senior officer with Singapore Airlines, during the development of the online courses. I first met Lina following a presentation I gave to a post-graduate class of Masters’ students in Instructional Design at the National Institute of Education, Singapore, back in July 1999. She was a member of the class which was taught by Dr Cheung Wing Sum. Wing had also taught me at the University of Wollongong during my own Masters’ Degree in 1994.
Staff of the SIA Training Centre
Lina caught my presenatation at NTU last February and asked if I could repeat the presentation for her colleagues at the SIA Training Centre. I adapted the presentation and materials to focus on the corporate sector. The presentation considered how SIA could deploy social networking tools within its various divisions and scattered international offices to develop collaborative communities. We also looked at how other airlines, such as SouthWest Airlines are using tools such as blogs and even Twitter to reach out to its customers.
Staff of the SIA Training Centre
Following the presentation I had a chat with staff and shared stories of my times in Singapore and experiences on their aircraft. I quite enjoyed the chat and it certainly raised some very sentimental and nostalgic moments for myself. I have lost count of the number of times I have flown with SIA. I am most fortunate indeed. We then retired to the canteen for morning tea. Trainees and staff were present and I grabbed the chance to take some photographs.
Relaxing in the canteen
The training centre’s canteen ~ note how the food stalls deploy SIA’s trademark font
Newly recruited SIA flight attendants ~ future Singapore Girls
Flight engineers relaxing in the canteen
The wonderful staff at Singapore Airlines, in particular Khee Boon, Linda, Catherine and also Lina, took excellent care of me during the visit. I really felt quite at home there. Everyone was courteous, friendly and very helpful.